Locals' Feature: Jim Litchfield, Owner of Reno Fly Shop

Locals' Feature: Jim Litchfield, Owner of Reno Fly Shop

If there's a pristine river, you're likely to find Jim Litchfield there. As the owner of Reno Fly Shop, Nevada's premier fly fishing outfitter and shop, Jim's passion for rivers knows no bounds: he's fished in places near and far, including Alaska, Bolivia, and Christmas Island.

But home is beautiful Reno, where he has been running Reno Fly Shop and leading tailored river float and fly fishing adventures (including beginner-friendly options) for over a decade.

Originally from Las Vegas, Jim grew up spending a lot of time in the eastern Sierra, around June Lake, California. He moved to Reno in 1986, studying for a BS in Geology and an MS in Hydrology, then stayed to work, play, and raise a family.

Reno Truckee River

His favorite river in Nevada and California? The Truckee River, for its diverse landscape and fishery, plus the amazing whitewater.

When he's not at Reno Fly Shop, or leading guided river adventures around Nevada, California, and even Alaska, Jim enjoys photography, metal work, and hiking.

He's also got some must-stop eatery recommendations for your next visit to Reno Tahoe: "Beaujolais Bistro is an amazing fine-dining experience in a relaxed atmosphere near the Truckee River. Beloved Bakery simply cannot be missed for bread and pastries. The Shore in the Reno Renaissance is very good for an après drink and snack."

See our story Zen and the Art of Fly Fishing about our beginner-friendly river and fishing adventure with Reno Fly Shop.

Listen to our Podcast Episode, "A River Runs Through It" to hear our conversation with Jim and to learn more about the Weekend Sherpa Adventure Challenge (get outside, get a cool t-shirt + more, plus be entered to win an Adventure Trip for 2 to Reno Tahoe!)

Trending Stories NorCal

View all Stories
  1. Gentle Giants

    Some people visit national parks to marvel at the iconic sights, while others come seeking solitude in nature. With visitation on the rise, it can be hard to find both. But in Sequoia & Kings Canyon National Parks, this pair of trails offers both....

    View
  2. Screaming Good Garden

    Combine a classic scary movie backdrop and life-size elephant garden sculptures in beautiful downtown Sonoma.

    View
  3. A Hike to the Past

    This 5.2-mile redwoods hike through El Corte de Madera Creek Open Space combines a relaxing stroll with unique geologic formations and historical artifacts.

    View
  4. Golden Mile

    Dubbed the Golden Mile, this car-free stretch of road in Golden Gate Park features rotating art installations of murals, sculptures, and abundant bright yellow Adirondack chairs for kicking back to relax. See Naga, the recent new addition here, an impressive sea serpent art installation at Golden Gate Park's Rainbow

    View

Trending Stories SoCal

View all Stories
  1. Sponsored

    Chase Fall Colors & Family Fun in Reno Tahoe

    Ready to Reno? We’re so with you! Reno Tahoe is the ultimate urban basecamp for gathering family and friends for all kinds of fall fun and festivities.

    View
  2. Welcome to the Ice Age

    Only in LA can you stumble upon a lake of bubbling black goo right in the middle of the city—complete with a life-size family of mammoths frozen in time. Take a whiff and you’ll catch the unmistakable scent of asphalt: Yep, you’ve made it to the La Brea Tar Pits & Museum.

    View
  3. Griffith's Golden

    With over 4,200 acres and hundreds of trails, Griffith Park is the gold standard. Opt for the lesser-hiked northwestern end of the park and visit the 2.25-mile Skyline and Oak Canyon loop from Travel Town.

    View
  4. Mulholland's Most Majestic

    Take a leisurely drive along Mulholland Drive to discover beautiful urban scenery and unexpected wild beauty, right in the middle of the city. 

    View